"It's not just celebrities - all of us, in some way or the other, obsess over fitting into a dress. We have this regressive mentality in our heads," said India's leading nutritionist Rujuta Diwekar, when asked about Kim Kardashian losing 7 kg in 3 weeks to fit into Marilyn Monroe's dress for the Met Gala. "A lot of people are meeting friends and family after Covid, and invariably, the first sentence seems to be - you've lost or gained a lot of weight," she said.