New Desi "Super App" Tata Neu Designed For Indian Market: Tata Group
Tata Neu, a new desi "Super App", will change the e-commerce eco-system, says the Tata Group. In the making for the last two years, it has been downloaded over 2.2 million times since its launch last week. Tata Group Chairman N Chandrasekaran says its globally innovative loyalty programme, Neu Pass and Neu Coin, where each Neucoin equals to one rupee and also its own AI driven personal assistant that makes the app stand out.
