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P&G challenges Dabur claims

  • 1:33
  • Published On: July 21, 2009
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Ads by FMCG companies are getting more controversial by the day and this time it's in the Rs 2500 crore-shampoo market. P&G now feels that Dabur is making tall claims for its brand Vatika and has asked the advertising regulator to review the claims.

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