Pepsi Forays In The Dairy Segment
Amidst increasing consumer dialogue on healthy consumption habits, Pepsi has ventured into the dairy segment with Quaker Oats+ Milk with Sachin Tendulkar. He himself is co-creating the product. But how does Pepsi plan to leverage its second innings with Sachin and make a dent in the market? We speak to the VP of nutrition category, Deepika Warrier, Pepsico on this and more.
