Avinash is out shopping, but it is not the scent of a woman that is guiding his hunt. He is looking to wear his personality on his sleeve, courtesy Hugh Boss or preferably Ferrari. "I look at the brand. I look at whether it is Versace or Benetton. I want to invest in perfumes. A good perfume that I can wear on special occasions," said Avinash Gadale, Shopper.