Road traffic negligence has penetrated through our society like a plague and over the years it has gone from bad to worse. In 2015, road accidents increased by 5.1% compared to the previous year's statistics. It is the grim sight which we often see on our roads but are never able to prevent it. Thus, to avoid 'preventable accidents', NDTV- United Spirits Road To Safety campaign is working to spread the message of #NeverDrinkAndDrive.