Wherever the consumers go advertisers follow, after radio TV found its audience and the advertisers were quick to adapt. Technology changed again, and came the time of online platforms, helping organizations engage with their target clients. Today on the show we will take you inside a digital advertising agency and show you how is it different from a traditional advertising agency, we will also explore the career options available in the industry. Also on the show our special segment as a part of our 'Education UK' series, join us for all about Scholarships in the UK. And what all you should keep in mind to crack one!