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Vespa Brings Global Plan Into India

  • 4:17
  • Published On: June 28, 2014
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The Vespa scooters are seen as high-end, quirky, retro and very cute. Those are exactly the brand attributes parent company Piaggio wants to build on. So while remaining niche, Vespa wants to be more relevant in India. We have details on how it's going to achieve this plan.
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