On All About Ads, we are focusing on Webit - that's one of the world's largest communities of people fascinated by technology, digital transformation and start-ups. Webit held a conference in the capital recently and the big focus was how the digital revolution ushered in by technology and hyper connectivity of not just consumers but devices via the internet. It also discussed, how internet change the way businesses will evolve, or perhaps die. What technologies will become main stream and what measurement mechanisms on digital will work the best?