Why Amazon Wants To Win The Battle For India
At a time when most of its local competition is finding it hard to raise money, the world's largest online retailer, Amazon, in a bid to increase its market share in India, has decided to increase its existing investment in the Indian market to $5 billion. On today's show, Amazon India's head, Amit Agarwal, reveals how this move will help Amazon increase its foothold in the Indian market and talks about the e-tailer's impact on competitors Flipkart and Snapdeal.
