How Dorito Theory Reveals Our Unhealthy Habits
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4 April 2024
When a person opens a bag of chips, it becomes difficult to stop at one
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A social media user has become popular with a new critique of the much-maligned modern phenomena, dubbed the "Dorito Theory"
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Celeste Aria said that when one eats a Dorito and finishes the bite, they are not fully satisfied
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She added, "Eating potato chips is addictive because the peak of experience is kind of when you're tasting it, and not after"
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It means that the experiences that do not give an individual true satisfaction are maximally addictive. This can be applied to other areas of life as well
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Similarly, scrolling on social media applications or even things like excessive drinking or toxic relationships can be equally disappointing
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She said giving a name to the problem allows her to more easily resist those compulsive behaviours
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Social media use has been compared to drug addiction, particularly when screen time negatively impacts functioning, academic or professional performance and mental health
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Spending too much time on social media applications has also been connected to depression and negative body image
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Therefore, the theory can be seen as a way to identify one's problem areas
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