Makhana: From Local Delight To Global Superfood

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17 Aug 2024

Makhana, also known as fox nut, is a superfood native to Asia and India


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Known for its nutritional benefits, it is high in vitamins, minerals, and fiber


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Traditionally, makhana harvesting involved laborious methods, with workers diving into muddy ponds


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Recently, India's innovative approaches have revolutionised the makhana industry, improving efficiency and hygiene


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The shift to shallow water cultivation and modern harvesting machines has increased productivity and job opportunities


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Makhana's popularity surged globally due to its creative flavouring and social media promotion


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With a market now worth $43 million, this superfood has become a global sensation


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Celebrities endorse Makhana, and it's featured prominently on social media platforms 


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India's advancements have transformed the cultivation process, benefiting farmers and consumers alike


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Makhana is now celebrated as India's new culinary mascot, loved for its health benefits and versatility


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