Boeing Co said on Monday it had no plans to change the name of the 737 MAX after news reports that it would be prepared to do so to improve its future marketing.
"Our immediate focus is the safe return of the MAX to service and re-earning the trust of airlines and the travelling public," a spokesman said in an emailed statement.
"We remain open-minded to all input from customers and other stakeholders, but have no plans at this time to change the name of the 737 MAX."
Bloomberg News earlier quoted Chief Financial Officer Greg Smith as saying that if Boeing needed to change the brand it would "address" that. The report also said Boeing executives insisted they had no immediate plans to drop the MAX name.
-
-
"Indian Food Is Not Just Butter Chicken": Samyukta Nair At NDTV World Summit -
"AI Chatbots Horrible For Learning": Andrew Ng At NDTV World Summit -
"India No Longer Spectator": Italy On New Delhi's Growing Peacemaker Role -
Chatbots Could Be Damaging Adult Learning Too: Andrew Ng -
India Must Reduce Dependence On Imported Fuel: Avaada Group Chief Vineet Mittal To NDTV -
Swami Sarvapriyananda Asks On AI Alignment; Andrew Ng Flags Risks Of Overhyping AI Fears -
"Keep Learning New Skills, Jobs Will be There": Andrew Ng On 'AI Jobapocalypse' Fear At NDTV World Summit -
"Keep Learning New Skills": Andrew Ng On 'AI Jobapocalypse' Fear -
Nikhil Kamath Recalls Satya Nadella's Remark: 'I Don't Touch An Indian Product' In The US -
NDTV World Summit 2026: What Nikhil Kamath Said On Inheritance Tax
CNBC also reported the comments.
US President Donald Trump urged Boeing on April 15 to "Rebrand" its 737 MAX jetliner following two fatal crashes.
