The statue was built to withstand high winds, but can be deflated if necessary. (AFP)
Artist Jeff Koons on Friday unveiled an enormous inflatable blonde, silver-limbed ballerina in one of the busiest plazas in New York. Seated on a stool and attending to a blue pointe shoe, the nylon figure in a light blue tutu towers a whopping 45 feet (nearly 14 meters) above the Rockefeller Center just off Fifth Avenue where she will remain through June 2.
The public installation, which marks the third time that the "king of kitsch" has exhibited his work in the plaza, was designed to bring awareness to America's National Missing Children's Month which falls in May.
"I really hope that Seated Ballerina can represent to people of all ages a sense of hope and optimism for the future, but specially that young children can look at this and can get a sense of their own potential," the artist told reporters.
He took inspiration from a small porcelain figurine of a seated ballerina, which he then enlarged into a stainless steel sculpture before thinking that an inflatable version would have a "tremendous" impact.
The use of inflatable nylon, colored metallic, is a play on Koons's famous Balloon Dogs that appear to be inflatable but are actually stainless steel.
"Every time we take a deep breath and expand our lungs, we are inflatable and that's kind of a symbol of optimism," Koons explained.
"I really hope that Seated Ballerina can represent to people of all ages a sense of hope" he says
The statue was built to withstand high winds, but can be deflated if necessary.
In 2013, Koons set an auction record for the highest price paid for any work by a living artist when his Balloon Dog (Orange) sold for $58.4 million.
The 62-year-old artist told AFP on Friday that the Donald Trump presidency, which has much of liberal America up in arms, was a great time to make art.
"Administrations come and go," he told AFP. "It's a great time to create art and communicate what's relevant and profound to you."
But Koons is no stranger to controversy.
He is still famous for his short-lived marriage to a former Italian lawmaker known in the porn world as "Cicciolina" and for channeling their sex life into explicit art.
In 2014, one of his sculptures was pulled from the Pompidou Center in Paris after he was accused of ripping off a French clothing ad.