New York : They might start calling it the McDiet.
McDonald Corp.'s CEO Don Thompson revealed at an analyst conference this week that he shed about 20 pounds (9 kilograms) in the past year by getting his "butt up" and "working out again." But he said he hasn't changed his habit of eating at McDonald's "every, single day."
Thompson, who has been on the job for less than a year, was responding to a question about how the company is adapting amid growing concerns about obesity.
Thompson said that he lost the weight by getting active again. He noted that Europeans walk a lot and that it's rare to see Europeans that are "very, very heavy."
"And so I think that balance is really important to people," he said.
The remarks come as fast-food chains and packaged food companies face criticism about making products that fuel obesity rates. Coca-Cola Co., for example, recently started a campaign seeking to highlight its healthier, low-calorie drinks as well as the importance of physical activity in a balanced lifestyle.
For its part, McDonald's in recent years has boosted its marketing to highlight healthier menu options, including salads, chicken wraps and egg white breakfast sandwiches.
At the Sanford Bernstein conference on Wednesday, Thompson noted that customers have many options at the fast-food chain. For example, he said someone might get a Big Mac one day and a grilled chicken salad with balsamic vinaigrette another day.
Earlier in the talk, however, Thompson also said that salads make up just 2 percent to 3 percent of sales. He said there were other ways the company could incorporate fruits and vegetables into its menu, pointing to the chicken wraps it recently introduced.
But going forward, he said: "I don't see salads being a major growth driver."
McDonald Corp.'s CEO Don Thompson revealed at an analyst conference this week that he shed about 20 pounds (9 kilograms) in the past year by getting his "butt up" and "working out again." But he said he hasn't changed his habit of eating at McDonald's "every, single day."
Thompson, who has been on the job for less than a year, was responding to a question about how the company is adapting amid growing concerns about obesity.
"And so I think that balance is really important to people," he said.
Advertisement
For its part, McDonald's in recent years has boosted its marketing to highlight healthier menu options, including salads, chicken wraps and egg white breakfast sandwiches.
Advertisement
Earlier in the talk, however, Thompson also said that salads make up just 2 percent to 3 percent of sales. He said there were other ways the company could incorporate fruits and vegetables into its menu, pointing to the chicken wraps it recently introduced.
Advertisement
COMMENTS
Advertisement
Half-Naked Image Of Trump and Biden On New York Magazine Cover Sparks Controversy King Charles Buys $6.63 Million House In US, Closer To Prince Harry Amazon Must Comply With US Rights Agency's Pregnancy Bias Probe: Judge Massive Worldwide Microsoft Outage: Flights, Markets, Stock Exchange Down CrowdStrike Falcon Sensor: The Culprit Behind World's Biggest IT Outage UPSC Cracks Down, Says Puja Khedkar Faked Identity, Parents' Name, Address Microsoft Outage "Affecting IT Operations" Paris Olympics Organisers Biden Or Trump, It's Still A Long Wait For Indian 'Dreamers' In US ISRO Chief Gets His PhD From IIT-Madras: "A Village Boy's Dream Fulfilled" Track Latest News Live on NDTV.com and get news updates from India and around the world.