Kyle Mulinder's companion Taiyo Masuda caught the entire incident on a GoPro camera.
Footage of the moment a New Zealand fur seal slaps a stunned kayaker in the face with an octopus has gone viral.
Kyle Mulinder was paddling off the South Island town of Kaikoura over the weekend when he inadvertently became entangled in a battle between a bull seal and the octopus it wanted for lunch.
As the seal tried to finish off the unfortunate cephalopod, shaking its jaws vigorously, Mulinder copped an eight-legged slap in the kisser.
Mulinder's companion Taiyo Masuda caught the entire incident on a GoPro camera.